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Blogs By Humza Ahmad Barlas

Latest news, tutorials, and best practices for Magento

Author
Humza Ahmad BarlasHumza Ahmad Barlas is a versatile writer with a passion for eCommerce and digital trends. He excels in creating content that resonates across audiences. Humza’s work across various niches, including Magento, makes him the go-to writer for content that inspires.
Preparing for BFCM Sales 2024: Tips to Drive Record-Breaking Revenue
November 1, 2024
Preparing for BFCM Sales 2024: Tips to Drive Record-Breaking Revenue

Black Friday and Cyber Monday (BFCM) are the grandest shopping events of the year. People eagerly wait for these two days to get their hands on their desired products. BFCM offers a perfect opportunity for eCommerce businesses to boost sales, acquire new customers, and reinforce brand loyalty. However, simply offering a BFCM discounts won’t get your store anywhere. Instead, you need to have a well thought out strategy that considers every aspect.

Best Practices for Configuring Product Feeds in Magento 2
October 28, 2024
Best Practices for Configuring Product Feeds in Magento 2

In the world of eCommerce, product quality alone does not determine a store’s success. Instead, they are various factors which need to be considered, adding to the complexity of running a successful online store. One such factor is how well you have optimized and structured your product feeds.

How to Optimize Your Magento 2 Google Shopping Feed for Better Visibility?
October 24, 2024
How to Optimize Your Magento 2 Google Shopping Feed for Better Visibility?

#html-body [data-pb-style=CI0SHVH]{justify-content:flex-start;display:flex;flex-direction:column;background-position:left top;background-size:cover;background-repeat:no-repeat;background-attachment:scroll} Magento 2, a highly powerful eCommerce platform, offers various features to improve your store’s online visibility. One such feature is the ability to integrate your store with the Google Shopping feed, a spreadsheet that organises your entire catalogue in a Google-friendly manner.

Benefits of Using Google Product Feeds in Magento 2
October 23, 2024
Benefits of Using Google Product Feeds in Magento 2

If you look around, eCommerce is a highly competitive industry nowadays. The primary reason is how easy it is to set up an online store nowadays. This is motivating every other individual to try their hands at eCommerce. If you are experiencing a dip in sales, don’t worry as there are various strategies you can implement to attract and retain clients. One such strategy is to use Google Shopping.

How Can You Restrict Free Shipping Based on Customer Group in Magento 2?
October 22, 2024
How Can You Restrict Free Shipping Based on Customer Group in Magento 2?

When it comes to attracting and retaining customers for an online store, offering free shipping is always an effective strategy. After all, who doesn’t love to save money even if it is a small amount! According to the below figure, 48% customers abandon their cart simply because of the shipping costs, taxes, and other fees.

How to Set Shipping Restrictions Based on Cart Attributes in Magento 2?
October 21, 2024
How to Set Shipping Restrictions Based on Cart Attributes in Magento 2?

Magento 2 is a powerful eCommerce platform that offers a wide range of features, including the ability to optimise the Magento 2 shipping process. For an outsider, shipping may seem like a straightforward process. However, it is not the case. There are several things a merchant needs to consider ensuring the shipping process creates value for the store, the customer, and all other stakeholders.

Best Practices for Setting Location-Based Shipping Restrictions in Magento 2
October 17, 2024
Best Practices for Setting Location-Based Shipping Restrictions in Magento 2

Success in eCommerce depends on various factors, including the product quality, pricing, and marketing strategies. However, one aspect most merchants fail to acknowledge is the shipping. Poorly configured shipping settings not only undermine the customer experience but also increase operational expenses. Therefore, merchants need to set up their shipping settings carefully.

Managing Seasonal Stock Fluctuations with Magento 2 Out of Stock Alerts
October 8, 2024
Managing Seasonal Stock Fluctuations with Magento 2 Out of Stock Alerts

When talking about what determines success in eCommerce, most people talk about the product quality, marketing strategies, the pricing, and the level of customer service. What most merchants don’t realise that inventory management is equally important. Knowing what product to order, when to order, and from whom goes a long way in determining a Magento 2 store’s success.

Why Guest Users Should Subscribe to Back-in-Stock Notifications in Magento 2?
October 8, 2024
Why Guest Users Should Subscribe to Back-in-Stock Notifications in Magento 2?

Suppose you are running a Magento 2 store, offering customised electronic products. One of your best-selling products is out of stock. From your perspective, this will lead to lost sales and a risk that the users may turn to a competitor. From the customer point of view, it can be quite frustrating to see their favourite product out of stock.

How to Maximize Conversions with Magento 2 Stock Notifications?
October 7, 2024
How to Maximize Conversions with Magento 2 Stock Notifications?

If you look around, everyone is trying their hands at eCommerce in one way or another. This makes it quite challenging for even the well-established stores to remain competitive. On top of it, out of stock products can further add to the merchant’s woes. After all, if a customer lands on your store only to find the desired product is unavailable, it can lead to frustration.