Cyber Monday & Black Friday Sale: 25% off on All products. Coupon code: FMECM2025
Humza Ahmad Barlas
Latest news, tutorials, and best practices for Magento
Blogs By Humza Ahmad Barlas
November 28, 2025
Hyvä Alternatives: Better than Hyvä?
- Hyvä is a top-performing Magento 2 theme that recently went open source.
- Although widely recognised as the best Magento 2 theme, it does have limitations, including lack of extension compatibility and limited layout options. FME does have an extensive library of Hyvä Compatible Magento 2 Themes.
- In certain situations, Hyvä alternatives are a much better choice.
- Magento PWA and ScandiPWA offer native app-like experiences along with offline browsing capabilities.
- Commercial themes such as Porto offer multiple layout options, giving the store owner more choice over the website’s appearance.
- Headless custom development is ideal for large-scale stores with unique requirements.
November 27, 2025
Magento Theme Setup: How to Properly Install and Configure Your Magento Theme
- Installing a Magento 2 theme is a structured process that directly influences site speed, stability, and user experience.
- Preparing correctly, including checking theme compatibility, switching modes appropriately, and backing up your store prevents the common issues merchants face during theme installation.
- Configuring branding, colours, layout settings, and homepage design is essential for creating a professional storefront.
- Once the theme is set up, ensure that it works smoothly with your Magento 2 Extensions.
November 26, 2025
Free Magento Themes: Reviews & Features
- Although a powerful eCommerce platform, Magento requires substantial upfront investment.
- To reduce the cost of setting up your Magento store, consider using a free Magento theme.
- Free Magento themes offer powerful features, mobile responsiveness, SEO-friendly structure, and a lot more.
- Partnering them with Magento 2 Extensions adds more value to your store.
November 25, 2025
Paid Magento Themes: Reviews, Features and Pricing
- Selecting the right Magento theme determines your store’s loading speed, user navigation, and overall experience.
- There are countless paid Magento themes available, but not all are worth the money.
- This article offers a review of the best paid Magento themes which you can then install to your store using our Magento Theme Installation Service .
- Add advanced functionality to your store with Magento 2 extensions.
November 24, 2025
Magento 2 Luma Theme: Review, Features and Setup Checklist
- Luma remains a reliable baseline theme for Magento 2, offering a clean UI, stable structure, and predictable behaviour. This makes it ideal for learning, prototyping, and building custom themes on top of Magento’s native frontend stack.
- Although it is not performance-focused, Luma can still deliver acceptable results when properly optimised through caching, CDNs, image compression, and supporting tools. For better performance, check out our extensions such as Magento 2 Cache Warmer and Magento 2 WebP Images.
- Its biggest strength is compatibility, as almost every Magento module, including FME Extensions’ full suite of Magento 2 Extensions, works seamlessly with Luma. This makes it a safe choice for stores that rely heavily on third-party functionality.
- Luma offers straightforward setup and strong development flexibility, making it suitable for basic shops and internal demos. With the right optimisations and quality extensions, merchants can enhance navigation, product pages, SEO, and checkout experiences without switching to a heavier theme.
November 21, 2025
Can You Customise a Magento Theme?
- Magento provides complete creative freedom, allowing you to customise everything from colours and fonts to layouts and functionality, ensuring your store perfectly reflects your brand.
- A customised theme not only strengthens brand identity but also improves navigation, user experience, and performance; key factors for better engagement and higher conversions.
- Combining your customised design with powerful Magento 2 SEO Extensions further enhances search visibility, crawlability, and organic traffic growth.
November 20, 2025
Hyvä Theme Review: Features, Pros and Cons
- The Hyvä Theme delivers an exceptional performance. It supports ultra-fast page load times, including as low as 1 second.
- Replaces outdated technologies with Alpine.js and Tailwind CSS, reducing overall development complexity.
- Works smoothly with popular Magento 2 Extensions, allowing merchants to add advanced features without any issue.
- Ideal for store owners prioritising performance and scalability.
November 17, 2025
Untapped Markets: How To Identify an Untapped Market
- The article defines an untapped market as a segment where demand exists but competition is limited, offering a growth opportunity for businesses.
- It emphasises the importance of spotting hidden opportunities by analysing customer needs, market gaps, trends and underserved niches rather than just competing in saturated spaces.
- The piece outlines practical steps: gather data (sales, search volumes, competitor presence), profile your potential customers, evaluate market size and accessibility, and test assumptions before full-scale entry.
- It highlights that entering an untapped market can give you a competitive edge, higher conversion rates and better brand visibility because you’re among the early movers rather than fighting established players.
- Finally, it suggests that for e-commerce stores (especially platforms like Magento 2) this means aligning your product/market fit, optimising your offering for that niche, and then scaling once you’ve validated traction.
November 5, 2025
Top 8 Benefits of Magento 2 for eCommerce Success
- Magento 2 remains the leading eCommerce platform for 2026, offering unmatched flexibility, scalability, and performance suitable for both small retailers and large enterprises.
- Speed and scalability are its biggest strengths, with features like full-page caching, load balancing, and modular architecture ensuring fast performance even for stores with massive catalogues.
- Complete customisation and multi-store functionality make Magento ideal for businesses operating across multiple regions, languages, and currencies, all managed from a single admin panel. Check out our Magento 2 Language & Currency Switcher Extension for this purpose.
- Advanced marketing, security, and integration capabilities, including SEO tools, two-factor authentication, and seamless connections with CRMs and ERPs, position Magento 2 as an all-in-one, future-ready eCommerce solution.
October 1, 2025
What Is a Referring Domain? How Referring Domains Boost SEO
- A referring domain is a unique website that links to your site, signaling trust and authority to search engines.
- Unlike backlinks (individual links), referring domains measure how many unique websites are vouching for your content which has a stronger SEO impact.
- More diverse referring domains improve keyword rankings, increase qualified traffic, and enhance overall domain authority.
- Referring domains also build user trust, lower bounce rates, and improve conversion potential for eCommerce stores.
- To gain referring domains, focus on high-quality content, guest posting, influencer collaborations, and creating free resources or tools that others naturally link to.
September 9, 2025
How to Optimize Your Magento Store Performance (13 Tips That Actually Work)
- The article gives 13 actionable tips to improve the performance of a Magento store, focusing on speeding up page load times, reducing server response latency, and improving user experience.
- Key areas covered include: optimizing images and media files, enabling and configuring caching (e.g., full-page caching), using a Content Delivery Network (CDN), minifying CSS/JS/HTML, and cleaning up server/database resources.
- The article emphasizes that fast performance not only helps with user experience (reducing bounce rate, improving conversion) but also supports SEO by aligning with Google’s expectations for speed and stability.
- It also suggests auditing third-party modules and themes (because poorly coded ones can slow your store), and using lightweight themes that don’t carry heavy JS/CSS overhead.
- Finally, the article reinforces that while many merchants focus heavily on features/functionality, ensuring the store is optimized for performance should be a priority because a slower store undermines everything else (traffic, conversions, ranking).
August 29, 2025
How to Find the Right B2B eCommerce Solution: Magento VS WooCommerce
- The article emphasizes the importance of choosing a B2B e-commerce platform that aligns with your business size, complexity and growth ambitions, rather than just picking the “popular” option.
- It compares Magento (now Adobe Commerce) and WooCommerce, stating Magento offers deeper scalability, advanced B2B features and enterprise readiness, while WooCommerce provides cost-effectiveness and simplicity for smaller/mid-sized stores.
- The piece suggests evaluating criteria such as: your current and future product catalogue size, complexity of pricing/reordering, integration needs (ERP/CRM), and whether you’ll serve many wholesale clients with unique needs. (Implied from the comparison context).
- It concludes that the “right” solution is one where your chosen platform supports your business’s B2B workflows (e.g., bulk ordering, custom pricing, account management) and grows with you, rather than forcing you into a mismatch of features and costs.