Latest news, tutorials, and best practices for Magento
December 11, 2025
How to Add Alt Text to Product Images in Magento 2?
- Alt text is essential for SEO and accessibility: Properly optimised alt text helps search engines understand your product images and improves visibility in Google Image Search.
- Manual optimisation is time-consuming: For stores with hundreds or thousands of products, manually adding alt text is impractical and can lead to inconsistent results.
- Magento 2 Image Alt Tags Extension automates the process: The extension generates SEO-friendly alt tags using product and page attributes, saving time and ensuring unique, optimised alt text for all images.
- Improved user experience and rankings: Optimised images enhance website engagement, support accessibility for visually impaired users, and contribute to better organic traffic and search rankings.
- Boost Online Visibilty: Our Magento SEO Services will help you climb the search engine rankings faster, bringing more revenue.
December 9, 2025
Benefits of Using WebP Images for Magento 2 Stores
- Boost Magento SEO Services with Faster Loading: WebP images reduce file sizes, speeding up your Magento 2 store and improving search rankings.
- Enhance User Experience & Mobile Performance: Optimised images load quickly on all devices, supporting mobile-first indexing and better engagement.
- Magento SEO Services-Friendly Extension: FME’s WebP Images Extension offers lazy loading, automatic conversion, and browser fallbacks for seamless SEO benefits.
- Support Conversions & Reduce Costs: Smaller images enable more visuals, faster pages, and lower hosting/bandwidth usage, indirectly enhancing Magento SEO Services outcomes.
Posted in: Magento 2, Magento 2 Tutorials
December 8, 2025
What Is a Referring Domain? How Referring Domains Boost SEO
- Referring domains matter more than backlink volume, as Google values unique websites linking to your store over repeated links from the same source.
- They significantly boost rankings and visibility, especially when combined with on-page tools like the Magento 2 Ultimate Pack SEO Extension.
- Referring domains send high-intent traffic, increasing trust, reducing bounce rates, and improving conversions for Magento stores.
- You can grow referring domains through quality content and outreach, or by using professional Magento 2 SEO Services for a tailored, long-term strategy.
Posted in: Magento 2
December 5, 2025
Why Site Speed Is So Important for CRO, SEO, and Loyalty
- Site speed is a business driver, not just a technical metric, directly influencing conversions, SEO performance, and customer retention.
- Magento 2 sites can significantly improve load times by using tools like the Magento WebP Images Extension and Cache Warmer for Magento 2 to optimise images and caching.
- Faster websites achieve stronger SEO results through better Core Web Vitals, improved crawl efficiency, and lower bounce rates, further amplified by Magento SEO Services.
- Speed directly affects loyalty: slow sites lose repeat customers, while fast-loading stores build trust and long-term engagement.
November 17, 2025
Untapped Markets: How To Identify an Untapped Market
- The article defines an untapped market as a segment where demand exists but competition is limited, offering a growth opportunity for businesses.
- It emphasises the importance of spotting hidden opportunities by analysing customer needs, market gaps, trends and underserved niches rather than just competing in saturated spaces.
- The piece outlines practical steps: gather data (sales, search volumes, competitor presence), profile your potential customers, evaluate market size and accessibility, and test assumptions before full-scale entry.
- It highlights that entering an untapped market can give you a competitive edge, higher conversion rates and better brand visibility because you’re among the early movers rather than fighting established players.
- Finally, it suggests that for e-commerce stores (especially platforms like Magento 2) this means aligning your product/market fit, optimising your offering for that niche, and then scaling once you’ve validated traction.
Posted in: Magento 2
November 5, 2025
Top 8 Benefits of Magento 2 for eCommerce Success
- Magento 2 remains the leading eCommerce platform for 2026, offering unmatched flexibility, scalability, and performance suitable for both small retailers and large enterprises.
- Speed and scalability are its biggest strengths, with features like full-page caching, load balancing, and modular architecture ensuring fast performance even for stores with massive catalogues.
- Complete customisation and multi-store functionality make Magento ideal for businesses operating across multiple regions, languages, and currencies, all managed from a single admin panel. Check out our Magento 2 Language & Currency Switcher Extension for this purpose.
- Advanced marketing, security, and integration capabilities, including SEO tools, two-factor authentication, and seamless connections with CRMs and ERPs, position Magento 2 as an all-in-one, future-ready eCommerce solution.
Posted in: Magento 2
September 9, 2025
How to Optimize Your Magento Store Performance (13 Tips That Actually Work)
- The article gives 13 actionable tips to improve the performance of a Magento store, focusing on speeding up page load times, reducing server response latency, and improving user experience.
- Key areas covered include: optimizing images and media files, enabling and configuring caching (e.g., full-page caching), using a Content Delivery Network (CDN), minifying CSS/JS/HTML, and cleaning up server/database resources.
- The article emphasizes that fast performance not only helps with user experience (reducing bounce rate, improving conversion) but also supports SEO by aligning with Google’s expectations for speed and stability.
- It also suggests auditing third-party modules and themes (because poorly coded ones can slow your store), and using lightweight themes that don’t carry heavy JS/CSS overhead.
- Finally, the article reinforces that while many merchants focus heavily on features/functionality, ensuring the store is optimized for performance should be a priority because a slower store undermines everything else (traffic, conversions, ranking).
Posted in: Magento 2
August 29, 2025
How to Find the Right B2B eCommerce Solution: Magento VS WooCommerce
- The article emphasizes the importance of choosing a B2B e-commerce platform that aligns with your business size, complexity and growth ambitions, rather than just picking the “popular” option.
- It compares Magento (now Adobe Commerce) and WooCommerce, stating Magento offers deeper scalability, advanced B2B features and enterprise readiness, while WooCommerce provides cost-effectiveness and simplicity for smaller/mid-sized stores.
- The piece suggests evaluating criteria such as: your current and future product catalogue size, complexity of pricing/reordering, integration needs (ERP/CRM), and whether you’ll serve many wholesale clients with unique needs. (Implied from the comparison context).
- It concludes that the “right” solution is one where your chosen platform supports your business’s B2B workflows (e.g., bulk ordering, custom pricing, account management) and grows with you, rather than forcing you into a mismatch of features and costs.
Posted in: Magento 2
August 28, 2025
How to Manage Your eCommerce Back-Office Operations
- Efficient back-office management (inventory, order processing, customer support, accounting) is essential for smooth e-commerce operations automation and the right tools help reduce errors, save time and improve customer satisfaction.
- The article encourages aligning sales & front-end efforts with strong operational workflows (e.g., accurate inventory, rapid fulfilment, cohesive customer service) so the “back-end” doesn’t become a bottleneck.
- It highlights that manual, disjointed back-office systems (spreadsheets, multiple unintegrated tools) often fail as scaling happens, and the cost of inefficiency or mistakes rises. (This point is also supported by similar research in other sources.)
- To optimise your operations, implement processes and systems that allow better control over the order lifecycle, inventory management, customer service workflows and data accuracy which in turn supports growth and conversion.
- The article implies that investing early in back-office efficiency yields benefits in customer experience, cost savings, and readiness for growth rather than treating operations as an after-thought.
Posted in: Magento 2
August 27, 2025
Magento Enterprise: Is It the Right Choice for Your eCommerce Business?
- Magento Enterprise is positioned for growing or large-scale e-commerce businesses: it offers advanced features such as enhanced security, scalability, custom integrations, and dedicated support.
- The article highlights that while the platform is powerful, its higher cost and technical complexity mean it’s best suited for companies with significant resources and long-term growth plans.
- It emphasizes the importance of matching your business needs to the platform if you require enterprise-level performance (e.g., high traffic, multiple storefronts, heavy customisation), then Magento Enterprise can be a strong fit.
- The article also implicitly suggests reviewing your budget, technical team, roadmap and expected growth before committing, because the investment (both in money and expertise) is not trivial.
Posted in: Magento 2, E-Commerce