Magento (now Adobe Commerce) is one of the most popular eCommerce stores. It offers numerous benefits over other platforms. For instance, you can manage multiple brands/stores using a single interface. Secondly, it is highly customizable, thereby allowing users to set up a store that aligns with their brand. Thirdly, it makes it easier to optimize your store. Undoubtedly, after setting up your online store, the next step is to optimize it. It is the only way to bring organic traffic and improve the user experience. More organic traffic means higher revenue. According to several reports, the 1st organic position in a Google search result generates more than 10x clicks than a website on the 10th position. Magento offers a wide range of features that address all aspects of search engine optimization – on page, off page, and technical. This article lists the top 5 tips to improve your store’s ranking in Google Search. So, what's the buzz about Magento? Well, according to the folks at BuiltWith, there are over 500,000 websites cruising along with the power of Magento. And one big reason for its success? Its magical ability to adapt! Thanks to Magento 2 (now Adobe Commerce), this platform offers a world of possibilities through extensions and custom development that can seriously level up your online store experience.
Hey there, fellow e-commerce enthusiasts! Let's talk about spicing up your online business game with some top-notch solutions. If you've been on the lookout for ways to boost your online store's efficiency, you're in luck! Enter Magento - the superhero among e-commerce platforms that's been hitting the mark.
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Hey there, fellow Magento store managers!
If you are looking for a Magento 2 product image zoom extension, then you have come to the right place. This article talks about the various features of the Magento 2 Product Image Zoom extension by FME. The extension enables visitors to zoom product images for a detailed overview. It features an impressive list of magnifier types which can be changed from its configurations. Magento 2 Product Image Zoom Magento 2 Image Zoom: Enhance product visualization with zoom options, including magnifier and full-screen lightbox, revealing intricate details. Check it out! > Why You Need a Magento 2 Image Zoom Extension Product Visibility One of the first reasons you should consider buying a Magento 2 product image magnifier extension is because it enhances product visibility. Unlike in-store shopping, online shopping does not allow customers to pick up the product and examine it physically from different angles or even try it. Therefore, the next big thing is to allow them to view the product in as much detail as possible. Enabling image zoom may help provide much-needed insights. Mobile Optimisation The below image shows the share of eCommerce traffic and orders by device. Source: Statista Therefore, optimising an eCommerce store is must. However, screen size on smartphones is much smaller compared to laptops/desktops and tablets. By using a Magento 2 product image zoom extension, you can allow mobile users to view the product in detail. This can help boost your smartphone conversion rate. Competitive Advantage Offering such a simple yet must-have feature can enhance the user experience. Indeed, customers will value your store if you allow them to view the product in considerable detail. They will reward you with repeat purchases and greater brand loyalty. 9 Magnifier Types with Examples If you buy the Magento 2 Product Image Zoom extension by FME, you have 9 zoom options. These are: 1. Basic Zoom As the name states basic zoom is the default magnifier settings for the extension. You can change the zoom window of basic zoom only with this magnifier type. 2.Tint Zoom Effect Enabling this magnifier type puts the zoomable image in a colour (tint) of your choosing. The tint magnifier type also lets you choose the tint opacity and the magnifier window length and width. 3. Inner Zoom Inner Zoom magnifies the as a whole within the image display area. Other than window length and width which are a standard feature of all magnifier types, inner zoom lets you change the cursor type to a variety of option like Cross Hairs, Grabbing, Pointer, Zoom In and Cell. You can also enable scroll zoom option for higher magnification. 4. Lens Zoom Similar to Inner Zoom, Lens Zoom also magnifies within the image but instead of magnifying the entire image it creates a ‘lens’ which magnifies the area within. Other features include lens type can be changed to a circle or rectangle, lens size can be changed and you also can enable scroll zoom option for higher magnification. 5. Fade In / Fade Out As the name states Fade In / Fade Out is a Basic Zoom magnifier with the ability to fade in or fade out the zoomer. You can customize the fade in / out timings of the window as per your requirements. 6. Easing Similar to Fade In / Fade Out magnifier, this magnifier uses the Easing effect on the Basic Zoom Magnifier. 7. Mousewheel Zoom Mousewheel Zoom magnifier lets you enable scroll zoom option for higher magnification on the Basic Zoom magnifier type. 8. Window Position Window Position magnifier lets you change the position of the zoomed window to any possible position that you may prefer. The GIF shows the window position to be ‘Bottom Right’. 9. Custom Design Window Zoom Every feature the above-mentioned magnifiers have, Custom Design Window Zoom as well. This magnifier is the sum of all the magnifiers where you can customize based on your preferences. To know more about this Magento 2 product image magnifier extension, book a live demo . Our experts will answer all your queries and explain the extension in greater detail. Final Thoughts on the Magento 2 Image Zoom Extension Based on the discussion, there’s no doubt that buying a product image extension ca transform your store. You may benefit from greater sales and increased brand loyalty. We recommend that you check out our Magento 2 Size Chart extension as well. Together, they can greatly improve the online shopping experience.
Magento 2 is an open-source platform having tons of built-in customization options to optimize your online store. If you’re running international business then many time, you need to restrict specific payment methods for a specific region(s) or a customer(s). Why Restrict Payments? Creditworthiness Not every customer has a sound financial history. They may be habitual in making late payments or their desired payment methods may end up being declined. From a business perspective, such customers are just a recipe for disaster. If you cannot stop selling them altogether, the least you can do is force them to pay using a method that is the most reliable and secure. To Prevent Fraud The below figure shows the most widely used payment methods for fraud. Source: Statista It may be that your store is experiencing high levels of fraud from PayPal. You can decide to block it altogether or restrict its use to your most loyal customers only. You may think that out of 100 transactions, only 3,4 may be fraudulent. Hence, there’s no need to look for Magento 2 restrict payment methods. But that’s not the case. As you can see from the above image, eCommerce losses to payment frauds are quite high. Source: Statista These losses will only increase in the coming years. Therefore, the moment you experience a fraudulent transaction, working on preventing it again by restricting payment methods in Magento 2. Customer Preferences Certain customers have a preference for a specific payment method. For example, if you are selling high-value products, customers are least interested in ‘buy now, pay later’ schemes. They would prefer to make a full payment right away. So, offering them methods such Klarna serve no purpose. Remember, if you wish to achieve success in eCommerce, tailoring each aspect of your store to customer requirements, including the payment methods, is a must. Compliance In some cases, certain payment methods are not available due to compliance issues or other restrictions. For example, Visa, Mastercard, and American Express are not available in Russia since its invasion of Ukraine. Therefore, there’s no point in offering these payment methods to customers in Russia. Other Reasons If you offer too many payment methods, you need a dedicated team to manage payment-related issues. The best option is to restrict payment methods for certain customers. This will compel all of them to choose from the few available options. This can reduce your team’s burden and allow them to focus on other business-critical functions. Payment Restrictions Pro Magento 2 Payment Restrictions extension: Customize payment methods based on shipping, customer groups, and product attributes to optimize conversions. Check it out! > Magento 2 Payment Restrictions for Specific Customer In order to hide a specific payment from specific customers, you need to have a 3rd party tool to implement payment restrictions for a specific customer. Checkout Magento 2 Payment Restrictions extension by FME which enables you to restrict payment method by specific customers. Restrict Payment Methods by Specific Customer in Magento 2 To restrict payment methods by specific customers, you need to create a payment restriction rule. First of all, download & install the Magento 2 Payment Restrictions Extension. Now in Admin Panel, click FMEextensions on sidebar > Manage Restrictions Rules > Add New Rule Fill the following mandatory fields: Name – Enter the name of payment restriction Rule Status – Option to Enable/Disable the Rule Payment Methods – Choose the payment method that you want to restrict/hide Store Views – Select the store view(s) where the rule will be applied Priority – Set the rule priority in case you have created multiple restriction rules Apply Operation as AND/OR – Set operation to AND if all conditions fulfill the requirement / Set to OR if any of the condition fulfills the requirements. In our case, this option won’t effect as we’re only applying the rule to a specific customer. You have to specify AND/OR operation only if you have setup multiple conditions in a rule. Now Click the Customer Group /Customers Tab Click the Customers dropdown > Select the customer(s) for which you want to restrict a payment method Save the Rule. Checkout this tutorial, if you want to restrict payment method by a specific customer group . Conclusion If you face any issue while implementing payment restrictions in your store, then feel free to contact our support team for a quick fix. Remember not to restrict a widely used payment method for customers as it will undermine their user experience. Related Articles: Advanced Shipping Restrictions in Magento 2 Restrict Shipping Based on Product Attributes Configure COD Payment Method in Magento 2 Configure Zero Subtotal Checkout in Magento 2 Secure Payments in Magento Store
The General Data Protection Regulation (GDPR) is a European Union regulation which is enforceable from 25 May 2018. The easiest way to describe GDPR is that it regulates information privacy. Under the GDPR, individuals have more control over how their personal information is handled. At the same time, it simplifies the regulations for businesses. Experts refer to the GDPR as the toughest laws governing online privacy. What are the New Rules? From a business perspective, the most important rule is that businesses who fail to comply with the GDPR can be fined 4 percent of their global revenue. One may think that like most other laws on online privacy, this, too, would be toothless. However, it is not the case as evident from Meta’s record fine. The company is fined $1.3 billion for failing to comply with the GDPR . This is not an isolated incident. Amazon was fined $887 million for failure to adhere to GDPR. Of course, this is not the only change. From the individual perspective, you can request companies to share what data they have on you and request to delete it. If you perceive that the data was misused in any way, the GDPR allows you to raise the issue with your country’s data protection regulatory body. In short, the GDPR ensures individual privacy is no longer taken for granted. How to Handle User Data? Article 5 of the GDPR states how businesses can handle user data. Article 5 is shown below. Source Based on the above information, we can conclude that there 7 principles of data protection: Lawfulness, fairness, and transparency Purpose limitation Data minimisation Accuracy Storage limitations Integrity and confidentiality Accountability Who Does the GDPR Impact? The GDPR is an EU regulation. Therefore, you may think that it applies to businesses in the EU. However, it is not the case. It applies to all businesses that handle EU citizens data. Therefore, regardless of whether a business is based in the EU or outside, it must comply with the GDPR. Therefore, if your Magento 2 store is based in Asia but you hold information on EU customers, compliance with GDPR is a must. How To Comply Magento 2 Store with GDPR? If your store isn't compliant, you risk getting a huge fine. However, it can be challenging to ensure compliance. After all, you are not an expert in privacy laws. Therefore, the best option is to look for GDPR Magento 2 extensions. We have already helped many Magento 2 stores to comply with GDPR. Try our Magento 2 GDPR extension to comply your online stores with the latest General Data Protection Regulations. Some of the key features are: Create and Communicate a Cookie Policy Permit Users to Delete Profile Accounts Allow Customers to Delete all Orders Customers can Request Data from your Website Manage User Requests Let the Users Unsubscribe the Newsletter Add Checkboxes for Terms & Conditions, Privacy Policy You can book a live demo for our Magento 2 GDPR extension. Our experts will guide you in detail about its various features and answer any queries you may have. Conclusion This concludes our article on Magento 2 and GDPR. If you have any questions regarding this extension or anything Magento-related, feel free to contact our support team here .